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Ethos

FASHIONABLE - ETHICAL - SUSTAINABLE

Ffin is an independent eyewear brand designed with love in Wales and made by hand with care in Italy, with the highest quality sustainable materials and practices.

Ffin is a Welsh word that translates into border, boundary or frontier. The brand is all about these defining lines, at the very edge of things. The lines we cross be they real or imaginary, visible, tangible or invisible.

There is always a hint of rebellion here, for wearers with a little bit of an edge. They are created for the adventurous, the outsiders, the creative souls that are walking their own path in the world. For people that skirt the rules of the status quo, eyewear for the individual.

Our Story So Far

At the soft launch of the brand, Ffin founder Anna Lewis, won Best New Designer and Best Men’s Sunglasses at the Love Eyewear Awards in London. In the latter category, Ffin were shortlisted against eyewear giants such as Eyewear by David Beckham, J. F. Ray and Morel.

A few months later, Ffin were featured on the catwalk at London Fashion Week, where 70’s rock legend Siouxsie Sioux, of Siouxsie and the Banshees, refused to return our ORA frames because she “loves them too much and must have them!”

The full international launch was at the MIDO Eyewear Show in Milan. Following review by a panel of experts, Ffin were invited to show in the MIDO Academy, alongside renowned designers worldwide. The show was a great success and Ffin has built relationships with boutique opticians and stylists globally.

Ffin Team

FOUNDER: ANNA LEWIS

Ffin is founded and designed by Anna Lewis. Anna has a successful established career as a jewellery designer, maker, and artist.  She draws on these making skills and her considered attention to detail on her unique approach to eyewear.

“It feels like a natural progression for me to design eyewear, I am an avid fan and collector of sunglasses, I started to design my own and it expanded rapidly from there. I love the way it feels when you put on a pair of great sunglasses, it is literally like wearing confidence, then you can take a step out into the world. I want to give that individual confidence to my clients”.

DIRECTOR: NIALL CLIFFORD

Niall has had a successful international career as a consultant specialising in delivering projects in business operations. He works with organisations to design and implement new structures, processes and systems. He has worked for Jaguar Land Rover, British Airways, Barclays Bank and Virgin, and in North America, Europe, Africa and India.

“I have had opportunity to work with a lot of people over the years but you rarely meet someone as creatively talented, driven, and ethically minded as Anna. Whilst Anna is the creative genius in our partnership, I’ll be doing what I do best: making things run smoothly. We have award winning frames, so our service should equal the quality of our designs”

ETHICAL AND SUSTAINABLE

Our product and brand emphasises sustainability throughout. The choice of ethical eco-friendly practices at every
level is key to the way we work. This includes the frame, lens, packaging,
shipping and the people in the process.